Be Identified as a Market Leader-v3.jpg "IFI Recognised Product logo")
Inclusive Fitness Initiative (IFI) Recognised Products is an exciting new opportunity for suppliers to showcase their accessibly designed products, identifying them as market leaders of quality and inclusion within the UK sport & fitness market.
IFI Recognised Product status provides suppliers with a mark of quality for their products and through the IFI Recognised Products Portfolio will support leisure professionals to identify truly inclusive products, which will help them to work towards meeting the legislative requirements of the Disability Discrimination Act (1995 &2005).
With increasing demand from IFI Mark accredited fitness facilities and the growing numbers of both public & private facilities that are working towards meeting the requirements of the IFI Mark standards it is anticipated that the portfolio of IFI Recognised Products will provide a fast, effective and trusted resource which facilities will refer to in order to source access products and enhancements.
What are the Benefits?
• Association with a recognised and valued leader in inclusive leisure and fitness provision
• A recognised mark of quality for your accessible products
• Ability to showcase the inclusive features of your products
• A unique selling point to stand out from your competitors
• Increased web presence through promotion on the IFI website (currently receiving over 35,000 visits per year) including direct links to your own company website
• Direct marketing tool to the extensive network of IFI Mark Accredited facilities and contacts throughout the UK including:
- Public Sector Leisure Facilities
- Private Sector Leisure Facilities
- Further Education and Higher Education Facilities
- Paralympic Training Venues
- County Sports Partnerships
- Regional Development Agencies
- Primary Care Trusts
- National and local Disability Organisations
- Disabled people
IFI Recognised Products has already gained extensive media coverage within the fitness industry, with promotion on websites such as Leisure Opportunities, Health Club Management, Parasport, Disability Direct and the ISRM. Recently published articles and advertisements can be viewed in the IFI Recognised Products Scrap Book.
What types of products can be assessed?
The IFI are working closely with the industry to recognise many different types of access products from gripping aids to gym mats, lockers to lifts and water coolers to wheelchair ramps to name a few.
A full list of current product categories is available, if you have an accessible product that you would like to become recognised by the IFI and it does not appear within the list, please contact the IFI Recognised Products Team to discuss how we could work with your product.
