The IFI would like to provide organisations that have been supportive of the initiative and/or operate with the same inclusive ethos with the opportunity to sponsor various components of the IFI Programme. This document summarises the opportunities available together with their costs and associated benefits.
Where a sponsorship opportunity is offered for a fixed period of time (e.g. April 08-April 09), if the opportunity is taken up after the initial date the cost will be charged on a pro rata basis accordingly.
The IFI is pleased to be able to offer the following sponsorship opportunities:
Inclusive Fitness Initiative Website
www.inclusivefitness.org attracts around 100,000 hits per calendar month. The website acts as a source of information for industry professionals, disabled people and anyone else who is interested or involved in the provision of inclusive fitness. There are a number of new developments planned for the website throughout 2008 including
- Launch of a new consumer section (April 08)
- Development of a fitness instructor resource tool
- Development of a section dedicated to a range of products supporting facilities to become more accessible.
The sponsor of the website will attract the following key benefits:
- Logo acknowledgement in the header of all website pages
- 100 word organisational summary, logo acknowledgement and hyperlink in the ‘Sponsors’ section of the website (to be developed April 08)
- The opportunity to include an article in the IFI’s monthly newsletter announcing the partnership
- The inclusion of the organisation’s name on all media releases issued related to the website
£10,000 for a twelve-month period
Inclusive Fitness Initiative Newsletter
The IFI will re-launch its monthly newsletter in April 2008. This will have an incremental circulation of industry professionals, disabled people, and other people/organisations with a vested interest in inclusive fitness. At launch this will have a start circulation of circa 500. As of April, marketing will commence to increase the circulation with a target of 100 new subscribers per month until April 2009.
- The sponsor will receive logo acknowledgement at the header of each and every newsletter
- The words supported by [organisation] will be included on the front page of the IFI website aligned to the subscription section
- Article in the newsletter announcing the sponsorship
- 100 word organisational summary, logo acknowledgement and hyperlink on the sponsors section of the IFI website (still to be created)
£5,000 until April 09 (cost reflects incremental nature of circulation)
Inclusive Fitness Awards 2008
In December 2008 the Inclusive Fitness Awards will be awarded in eight categories. The awards are designed for accredited facilities excelling in specific areas relevant to inclusive fitness. A press release and photo call will be issued for each award winner.
By supporting the IFI Awards 2008, as an award sponsor you will receive:
- Logo and acknowledgement engraved on the relevant IFI 2008 Award
- Company referenced on any mention of the specific award in promotion in the build up to the event
- Article published in the IFI National Newsletter
- A 100 word acknowledgement on the IFI website
- Acknowledgement in any relevant media releases associated with the awards
- Invitation and attendance to the IFI Awards 2008 for 2 people (with an opportunity to purchase more tickets if required)
- Mention and thanks to sponsor during the presentation of the award
- Photo opportunity after the presentation of the award
- Association with a project that is a global leader in the development of inclusive fitness provision. Most recently showcased as one of only 12 projects as part of the UK Trade & Investment’s "12 for 2012: Winning with Innovation" programme.
To sponsor the IFI Awards 2008 or for more information please click here
Vehicle Sponsorship
The IFI uses a fleet of four vehicles to carry out day to day operational tasks associated with the initiative. Vehicles cover circa 30,000 miles per car per year and make visits predominantly to organisations in the fitness and leisure sectors.
- The sponsor will receive logo acknowledgement on all four vehicles with the words, ‘Vehicle supported by [organisation name]
- Other logos on the vehicle will include, main IFI logo, EFDS and A4e who are the sponsors of the Inclusive Activator Programme
- An article will be published in the IFI newsletter and on the IFI website announcing the sponsorship
- A 100 word organisational summary, logo acknowledgement and hyperlink on the sponsors section of the IFI website
£10,000 between April 2008 and April 2009
